Hello My Name Is Badges
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Frequently Asked Questions
Where did the ‘hello my name is’ badge come from?
The ‘hello my name is’ badge originated from a campaign launched by
Dr. Kate Granger, a British doctor and terminally ill cancer patient.
After noticing that many healthcare professionals didn’t introduce themselves during care,
she started the #hellomynameis campaign in 2013 to encourage compassionate
communication and more personal connections between staff and patients.
The campaign quickly took off, reaching over 2.5 billion impressions.
Today, the simple badge is widely used across the NHS to promote person-centred care
and build trust between staff and patients.
Do NHS staff have to wear name badges?
Yes, NHS staff are generally required to wear name badges, much like in many other professions.
NHS name badges help patients and colleagues easily identify one another, supporting
accountability, safety, and trust.
While badge designs may vary across NHS Trusts or roles, many organisations have adopted the
‘hello my name is’ format to align with the campaign’s values of compassion and clear communication.
Why are ‘hello my name is’ badges yellow?
The yellow colour was chosen to make the badges more visible and easier to read
in busy healthcare environments. The bright background stands out against uniforms, helping
patients — including those with visual or cognitive impairments — to quickly identify staff.
The colour also reflects the warm, friendly, and approachable spirit of the
#hellomynameis campaign.